Competitive analysis

Keeping tabs on your competitors is important to identify key success factors, build an effective communication strategy and anticipate their actions. Our analysis tool allows you to understand your competitors' positioning on X (ex-Twitter) and how users react to their posts.

Here are the criteria on which your competitors are evaluated:

• Evolution of the number of followers;
• Number of published posts;
• Number of reposts;
• Number of likes;
• Engagement per follower;
• Engagement per post.

Please note that this feature is only available on X (ex-Twitter) at the moment.